Grok's Traffic Is Mostly Driven by Adult Content

(forbes.com)

20 points | by sorenjan 1 hour ago

5 comments

  • declan_roberts 34 minutes ago
    I highly doubt these figures. Grok is tightly integrated into twitter (sorry X.com) which had over 600 million DAU in 2025 and is probably much higher now. My guess is most of Grok's usage is actually "internal" and related to x.com.
  • sorenjan 1 hour ago
    > Well over half of Grok's overall traffic is driven by pornographic images and videos, adult role-play chats or other such activity, according to the report

    This is worth $2.25 trillion?

    • ravenstine 1 hour ago
      Not when the adult entertainment industry is in the mere billions.
      • saaaaaam 44 minutes ago
        I’m not sure that’s true. Onlyfans did $7.6 billion in 2025. The digital side of the adult industry looks like it’s worth something like $100 billion. Obviously the market is scattered across a whole load of participants, but it’s entirely plausible that Grok could either take a meaningful chunk of that or indeed create an entirely new adult revenue category based exactly on offering things that people apparently want but skirt the edges of legality.

        That’s pretty disgusting to my mind, but I guess Elon needs to sustain his valuation somehow.

  • halifaxbeard 57 minutes ago
    https://www.priv.gc.ca/en/opc-actions-and-decisions/investig...

    Non consensual adult content, at that.

    Truly makes me wonder if xAI/Cursor will honour the spirit of enterprise agreements around data retention.

  • dotcoma 1 hour ago
    Data centers in the sky to serve porn.
  • Chu4eeno 1 hour ago
    https://www.theinformation.com/articles/xai-bets-groks-racy-... seems to be the original (paywalled) article, anyone have access or know how they gathered the data?